Soothing Touch is a popular organic, vegan spa products company that needed a re-design on their lip balm. I wrote a marketing set for their most popular scent that includes a restyled and rebranded product, a social media update, and relevancy story for their scanty About page. I love working with organic and sustainably sourced brands that respect the environment.


Word Count: 521  Reading Time: 3 minutes


 Purchase Page:

100% Vegan Vanilla Rose Bliss Balm
Price: $3.00 ea / $36 per 12 ct. counter display


Chapped lips? We won’t hear of it! You’ll adore the supple feeling, romantic scent, and smooth glide of our long-lasting Vanilla Rose Bliss Balm. 100% Vegan, it’s this season’s indispensable all-over beauty treat that’s inexpensive enough to gift widely at just $3 per tube. Bliss Balm is a Soothing Touch original, not only deliciously creamy and dreamy to use, but also:

  • Organic
  • Gluten-Free
  • Cruelty-Free
  • Paraben-Free

We source only the purest essential oils and organic ingredients to keep your luscious lips and body silky smooth, and luxuriantly hydrated. Vanilla Rose Bliss Balm will give your hard-working hands and winter-chapped cheeks the deep moisture they’ve been craving, too.

Apply generously to lips, cuticles, knees, elbows, and feet before going to bed, to get the full effect of our moisturizing essential oil blend. Just stroke on, and wake to magically mended and beautifully fragranced skin.

Mmmm, is that delicious scent you?

Why, yes, it is. Color you yummy.

Unlike other healing balms, Vanilla Rose Bliss Balm smells so sexy and delicious you’ll find yourself reaching for it again and again to keep your lips smooth, moist, and oh-so ready for those holiday kisses. Economical on the pocket and craved by everyone from teens to grands, you’ll want to stock up on plenty of Vanilla Rose Bliss Balm for gifting this holiday season.

*  SEASON’S SPECIAL: Use coupon code “HOLIDAYBLISS” to get Bliss Balm at just $2 a tube!


SocMedia Update:

Our YUMMY Vanilla Rose Bliss Balm covers the bases to moisturize lips, cheeks, hands, body, AND serve as your subtle, sexy, signature scent. We’re also 100% Vegan & Organic, with a special holiday price @ just $2/tube! Clip this coupon and save TODAY at:



About Page Story:

Back in 1977, our family began Soothing Touch in our Los Angeles, CA garage. In true start-up tradition, we started out small, with a few Ayurvedic oil formulas from India, shared by our late teacher, Yogi Bhajan. In time, we grew to be one of the most trusted manufacturers of organic products for the massage, spa, beauty, home, natural foods, health and beauty markets.

We’re a family company, and families are important to us. Our parents, Barbara and Steve, were old hippies who realized America needed organic alternatives. The farmworker friends they made in corporate fields fighting for social justice blossomed into pipelines for the organic avocado and coconut oil we put into our first products. We’ve nurtured and maintained those relationships, and buy our organic oils from those same families today.

In 2019 we upgraded our production line to manufacture our organic delights in Santa Fe, NM and have expanded to offer over 200 items to customers around the world. We place emphasis on hiring veterans and the disabled, and in living our company’s motto:

“Peace to All, Life to All, Love to All.”

All of our products are still organic, cruelty-free and Made in the USA. Our entire extended family is still involved, down to Jenna, who was a toddler when we started out and is now both a Mom and our company’s CFO.

We are here to serve and comfort your beautiful body yesterday, today and in the future.